Brewing Garden Center Success

By Abby Kleckler
Managing Editor, Lawn & Garden Retailer

Husband-and-wife team Amanda and Pat Weakland started their first horticulture adventure together with the opening of a mobile greenhouse in 1991. Their history in the industry, however, dates back before then.

Pat is a third-generation grower, and his parents operate The Flower Bin, a garden center staple in the Longmont, Colorado, community for more than 40 years.

Pat and Amanda sold some of the family product in their Windsor, Colorado, mobile greenhouse for 10 years until they decided the town had reached a point where it was big enough to support a garden center. The Windsor Gardener, a permanent structure, opened in 2001, and the Weaklands started growing at their own location.

Fast forward another decade, and Amanda and Pat have added a very unique component to the business: a brewery.

“You can kind of get in a rut in the garden center business, and it’s hard to keep things new and exciting,” Amanda says. “The brewery really does this for us.”

Lawn & Garden Retailer caught up with Amanda to talk about how the businesses are integrated, and how the brewery has given new life to the garden center and vice versa.

L&GR: How did the idea of starting a brewery at the garden center come about?

Amanda Weakland: My husband has always been an avid homebrewer and he had trouble getting hops in 2007, so we figured we had a garden center and we may as well just grow our own hops.

We have 16 acres just on the edge of town, so we started growing our own hops and all the homebrewers wanted to grow their own too, so we started selling hop plants. We have about 50 varieties of brewing hops that we sell to homebrewers through the garden center and over the internet.

We sold the hop plants, and they’re all females, so they’re all good, specific homebrewing plants that aren’t cross-pollinated.

Everybody loved that, so we put in a homebrew shop in the greenhouse because we needed some fall sales and homebrewing really picks up during the fall because the weather gets cool enough.

With that we were giving classes and were giving samples of the beer that we made, and everybody loved it, so we were like, “Well, let’s put a brewery in.”

So we put a brewery in and we started with a little 400-square-foot tasting room. We thought that would be fine, it would be a little brewery, and we’d just have fun, but it has exploded from there.

We have an outdoor patio and in the winter we convert one of our greenhouses into an indoor beer garden. Our community has really embraced us and supported us, and it’s been a great melding of two businesses.

Our tasting room is in the greenhouse, and you can’t walk around with your beer, but we have kind of a false wall between them with big open windows with no glass, so you can sit there and drink beer and look at the items that we have for sale in the greenhouse, which promotes sales on the garden center side.

A lot of husband/wife teams will come, and the husband will have a beer when the wife shops.

Although, recently, we have a lot more women drinkers too, so we’re kind of getting known for that.

It’s a great mixing of businesses, and in the research we did when we put the homebrew shop in, we found that 80 to 85 percent of gardeners drink beer, so it’s a no-brainer.

L&GR: With the added brewing business, are you seeing different demographics of people?

Weakland: Oh yes, definitely! We’re seeing a huge increase in 25 to 30 year-olds, in the greenhouse especially. They’re the ones who go to the breweries anyway, so we’re seeing that crossover into the greenhouse, which is awesome. They’re all getting into gardening and vegetable gardening, so we can help them.

Our demographic has changed. It was getting to be the older patrons, and so we brought in those younger people.

We have a Hop Harvest event that brings in gardeners and beer drinkers. We cut down our hops and have contests. We harvest the hops by pulling the flower off because we’re so small, so we don’t have machines.

We have a lot of things like, “buy a 12-inch basket or bigger and get a free pint” or “buy a Christmas tree, get a free pint.”

Any classes we have it’s nice because it’s fun to drink a beer while you’re gardening. The cost includes a beer (or root beer if you’re not a drinker).

We do a lot of cross marketing. We also have live music on Friday and Saturday nights the whole year-round, which doesn’t really cross between the two businesses, but we get a lot of people in.

The brewery absolutely provides a reason to heat that big greenhouse, which in our position it’s really difficult to keep money coming in during the winter.

We also grow things in the greenhouse that we use in our beers. Lemon verbena goes into The Golden One, and we cross the businesses that way. We try to utilize farm-to-table ideas.

All the habaneros in our Habanero Honey that we recently released were grown on site. My dad actually grew them.

L&GR: I noticed on your social media channels that you have a lot of engagement on the High Hops page. Have you combined your marketing efforts as well?

Weakland: Our High Hops and Windsor Gardener pages were integrated, so that’s how we have so many followers on the High Hops page. Brewery people are totally Facebook/social media nerds. They are on social media constantly, so that really bumps up the likes and communication for that; whereas I find that the gardeners aren’t so much.

That’s that demographic difference too, so we actually utilize our garden center Facebook through the High Hops page, and we get tons of feedback on that. That’s another way we integrate both.

We have a huge email base from our loyalty system through our greenhouse, and they usually give us their email, so we have a biweekly email for the garden center in the off seasons (it’s weekly during season), and we have a weekly email through the brewery.

I think we have about 9,000 emails, so that’s a huge marketing tool that we have which actually started with the greenhouse. That’s been huge for us. We try to keep our emails short and to the point. You get tons of emails so we do what’s happening or what you should do now in your yard, ad we’ve gotten a great response on that. That’s our most successful. It really is.

It’s a big family affair. My son is our head brewer. My husband and I have been in the business for forever. My daughter is a teacher but works in the greenhouse in the summer. My daughter-in-law works in the tasting room, which we call the Hop Hut because we’re High Hops.

Our businesses are also really closely integrated in that many of our employees work in both places, so we help out each other. They are very integrated, literally in the same space.

(Article provided by Lawn & Garden Retailer)

Better Soils From A Better Biochar

ARBORChar®, A Better Way to Grow

ARBORChar® is uniquely built to be a soil amendment and fertilizer, blending nutrients to target specific plant needs with biochar to help improve leaf vigor, root and fruit growth, and soil structure, while aiding in the proliferation of soil microorganisms. ARBORChar is designed to have neutral pH and produce minimal dust and it will not burn plant tissue. It’s made with biochar sourced from sustainably grown, untreated, unpainted, hardwood trees, and loaded with organic nutrients, minerals, blood meal, and bone meal. ARBORChar All Purpose Grow 5-6-4 and Root, Flower & Fruit 3-6-4 go above and beyond traditional biochar products.

What is Biochar?

Biochar is an extremely porous charcoal, rich in carbon, which enhances soils through retention of water and nutrients and increased soil biodiversity. The use of biochar to enhance soil productivity goes back 2000 years, when Amazonians smoldered agricultural waste in pits or trenches. Today, biochar is made through a modern process called pyrolysis, the thermal decomposition of organic matter in the absence of oxygen, producing a porous and activated carbon material which helps to build soil, conserve water, and sequester carbon.

Carbon Sequestration

The burning and natural decomposition of organic matter and agricultural waste adds large amounts of CO2 to the atmosphere. Biochar can reduce the growth in atmospheric greenhouse gas levels by holding carbon in soils for thousands of years. The production of biochar is a carbon-negative process which removes more CO2 from the atmosphere than released.

Water Retention & Soil Amendment

Biochar is recognized as offering several benefits to soil related to its porous nature and high surface area. The structure of biochar can attract and retain both water and water-soluble nutrients. Thus, nutrients, are retained for the plants benefit instead of leaching into water. The porous structure is also an extremely suitable habitat for beneficial micro-organisms, which play an essential role in soil fertility and plant growth.

Soil pH & Cation Exchange Capacity

Nutrients are more plant available in acid soils. Optimum soil’s pH range from 5.5 to 7.0. Biochar generally has high pH (e.g. 6 – 10), so in areas where a soil pH is low, biochar can help to buffer the acidity in the soil, making nutrients like Iron and Phosphorus available for plants to take up through their roots and minimizing deficiencies.

Biochar can help create soils with high Cation Exchange Capacity (CEC). Surfaces that are negatively charged like biochar and organic matter hold on to positively charged nutrients because opposite charges attract. The soil can then “exchange” these nutrients with plant roots.

Using ARBORChar:

Use ARBORChar on indoor and outdoor vegetables, herbs, annuals, perennials, trees, and shrubs. Add 1 to 4 tsp of ARBORChar per container or use 3 cups to cover 200 sq. ft. Mix in 1 to 6 inches below the soil surface in new planting beds, around established plants, or in root zone when planting. Repeat applications throughout the growing season every two to four weeks to maintain optimal nutrition. Water in thoroughly after applications. For best results, plant with compost and water with NutriRoot.

All Purpose Grow 5-6-4 offers a balanced package of NPK for general plant growth as well as 6% Calcium to help inhibit Blossom End Rot and 2% Magnesium to prevent yellowing. Root, Flower & Fruit 3-6-4 has a reduced nitrogen percentage to allow plants to focus on rooting and fruiting and contains 10% Calcium, and 2.5% Magnesium.

ARBORChar is available in 1 & 4 lbs. bags and covers 200 to 800 sq. ft. Offer your customers the Fertilizer & Water Manager Display. Stocked with NutriRoot and ARBORChar, this display is designed with extra messaging to help you sell these unique products. Earn more profit with the FREE, corrugated display, without taking up a lot of space. It also comes pre-stocked for an easy and time saving set up.

About Arborjet®, Inc.

Founded in 1999, Arborjet has developed the leading tree injection equipment and formulations to protect trees while supporting the landscape industry. After years of research, Arborjet is pleased to also bring effective and sustainable solutions to the home gardener.

Order Now Using Program Number: A93E2

Scotts Spring Lawn Care Tips

Tackling spring lawn care provides a dose of fresh air, sunshine, and exercise—and sets lawns on their way to season-long glory. Spring lawn chores aren’t difficult, but they do play a vital role in getting grass on track for a healthy, productive growing season.

Here are our top spring lawn care tips:

Early Spring

Mower Tune Up. Change the oil, air filter, and spark plug. Clean the top and undercarriage, removing dirt and grass clippings. Just be sure to detach the spark plug wire before working around the cutting blade. Don’t flip a gas mower over to clean underneath; simply lift one side and brush away dried grass. If dried grass has hardened, loosen with a hand trowel or putty knife. Sharpen the mower blade, and replace it if it has large nicks or gouges. It’s a good idea to keep an extra blade on hand so you always cut with a sharp edge. Last but not least, fill the fuel tank.

Clean up. Walk over lawns and gather any twigs, branches or other debris that has appeared over winter. Dispose of trash, and add small twigs and leaves to compost piles. Then, rake out dead grass. It can also go on the compost pile, unless it contains weeds.

Repair bare spots in Northern lawns. Fix bare patches in cool-season turf using Scotts® EZ Seed®. Water newly seeded areas daily for at least a week, but ideally until grass reaches mow-able height. Avoid mowing until grass is at least 2 inches tall or the same height as surrounding lawn. (Wait until late spring for Southern lawns.)

Prevent weeds in the North. For Northern lawns where crabgrass has been a problem in the past, apply Scotts® Turf Builder® Halts Crabgrass Preventer with Lawn Food in early spring. Follow label directions, and only use this product if no spring seeding projects are planned.

Feed the grass. If crabgrass wasn’t a problem, apply Scotts® Turf Builder® Lawn Food to Northern lawns around the time of the first mowing. This will give nourishment to plant roots for strong growth. If weeds weren’t an issue last year on your Southern lawn, feed grass with Scotts® Turf Builder® Southern Lawn Food to help protect lawns against heat and drought. With all lawn fertilizers, follow label directions carefully for best results.

Mow high. Adjust the mower deck to cut grass at the highest possible setting for the lawn’s type of grass. Tall grass sinks deeper roots (which can seek out moisture) and crowds out weeds. Most turf types thrive with a 3- to 4-inch blade height, which usually corresponds to a mower’s highest setting. Choose a middle setting for Zoysia grass and Centipede grass, and the lowest setting for Bermuda grass and creeping bentgrass. The rule of thumb for mowing is to remove only one-third of the total grass blade length at a time.

Edge beds. In early spring, soft soil makes edging beds a cinch. Using a sharp garden spade or half-moon edger, cut a 2- to 3-inch deep, V-shaped trench along beds to keep grass out. Maintain this edge with a string trimmer throughout the growing season, recutting only as needed. If you’re refreshing existing trench edges in spring by digging out soil or mulch that has filled the trench, toss weed-free material onto planting beds as mulch or add it to a compost pile.

Apply mulch. Wait until soil has warmed to refresh mulch for the growing season. Shredded mulch provides a polished finish to planting beds, which you’ll get when you use any variety of Scotts mulch. Scotts mulches provide vibrant year-long color and help prevent weed growth by blocking access to the sun. Add a 2- to 3-inch layer around (but not on top of) your plants.

Put Some DRAMM Color In The Garden This Season

Select the perfect water pattern with Dramm’s new RainSelect™ Rain Wand™ and ColorStorm™ 4-Pattern Gear Drive Sprinkler.

The RainSelect™ 9-Pattern Rain Wand™ is the prefect tool for outdoor watering! The nine patterns vary from a fine mist setting for seedlings, to the shower setting for mature plants and flowers. The One Touch thumb valve provides complete water flow control, efficiently saving water while watering from one plant to the next. It’s a great item for water restricted areas!

The RainSelect™ 9-Pattern Rain Wand is made with aluminum for a lightweight and durable feel, comes with a lifetime guarantee to the consumer, and is available in 16 inch lengths and 30 inch lengths in a variety of vibrant colors: red, orange, yellow, green, blue, and berry.

The new ColorStorm™ 4-Pattern Gear Drive Sprinkler is ideal for watering small, medium and large areas. Each pattern can be selected by the simple twist of the selector dial. It offers an adjustable circle of coverage up to 360 degrees with maximum spray coverage of up to 40 feet in diameter.

Mounted to a die cast metal sled base, which can be easily pulled through the lawn. The gear drive sprinkler is a great, mobile, flexible sprinkler for a variety of watering applications. A pass-through feature allows additional sprinklers to be connected to cover larger areas.

The ColorStorm™ 4-Pattern Gear Drive Sprinkler is made of heavy-duty material and is available in Dramm’s 6 eye-catching colors that won’t get lost in the lawn: red, orange, yellow, green, blue, and berry.

The joy of hand watering is short-lived when battling your hose. The constant pulling and twisting wears on the hose and you. Dramm relieves this stress and brings back the job of hand watering with the new, made-in-the-U.S.A., Brass Hose Swivel.

The new Brass Hose Swivel is a live swivel. This means it swivels while under pressure to allow hose-end accessories to turn independently of the hose. Hose-end accessories can be moved in any direction without having to fight the hose. Allowing you to twist and turn, while watering without the hose getting tangled. Click here is watch it in action!

Dramm has been making professional watering tools for nurseries, greenhouse growers, and avid gardeners for over 75 years. Dramm strives to produce products that save time and energy, while providing quality products that will last a lifetime.

Order Now Using Program Number: D40E1

Merchant’s Picks For April

Want to know what hot items you should have on your shelves for this month? Find out with this list of Merchant’s Picks for April 2017.

Merchant Picks - April 2017

Item NumberItem NameWHY A MERCHANT PICK?
B70 60410Crabgrass Preventer with Fertilizer 24-00-8 - 5,000 sq. ft.Prevents crabgrass and other grassy weeds for up to 5 months.
D28 6YR350 Landscape Weed Barrier - 6 YearIdeal for short-term weed control.
D40 10127009-Pattern Revolver AssortmentApril is watering season. help plants and lawns off to a strong start.
E60 HT36Holly-tone All-Natural Plant Food 4-3-4 - 36 lb.For acid-loving plants, such as hollies, azaleas, camellias, evergreens, dogwoods, and rhododendrons.
L51 B550110Bobbex Deer Repellent And Plant Nutrient - 32 oz. RTUSpring brings lush green growth, which attracts the deer. Be ready for them with this effective, natural deer repellent.
S09 17183Scotts Classic Sun & Shade Grass Seed - 3 lb.Great for repairing bare spots, reseeding or new lawns. Grows well in both sunny and shady areas.
S09 99605Scotts GrubEx Season-Long Grub Killer - 5,000 sq. ft.Kills and prevents all season (up to 4 months). Guaranteed! Improved killing power.
T18 8642100Neverkink Extra Heavy-Duty Hose - 5/8" x 100'April is watering season. Help plants and lawns off to a strong start.
W75 239PPremium Ultra-Energy Ready to Use Hummingbird Nectar - 64 oz. Red.Migration of hummingbirds is starting. Be ready for them with nutritious nectar.

Sun Gro: New Ways to Boost Sales and Shelf Presence

Edible Lifestyle Promotions: “Gro Your Own” is the slogan for the new edible lifestyle marketing campaign. This new campaign is designed to appeal to both retailers and consumers and promote OMRI Listed® products in the Black Gold®, Fafard®, and Sunshine® brands. The grow-your-own-food movement is hot! Sun Gro’s organic mixes and amendments yield outstanding edibles—making it easy to “Gro Your Own.” This edible lifestyle campaign will be promoted via trade ads, product videos, pamphlets, and web articles to help growers cultivate outstanding organic food crops with Sun Gro products.

 The following OMRI Listed® products will be promoted in the “Gro Your Own” campaign:

  • Black Gold® Natural & Organic Potting Mix
  • Black Gold® Seedling Mix
  • Black Gold® Waterhold Cocoblend Potting Mix
  • Black Gold® Just Coir
  • Black Gold® Earthworm Castings
  • Black Gold® Garden Compost Blend
  • Fafard® Natural & Organic Potting Soil
  • Sunshine® Natural & Organic Professional Growing Mix
  • Sunshine® Advanced Mix #4 Growing Mix
  • Sunshine® Advanced Rain Forest Blend
  • Sunshine® Advanced Ultra Coir

Refreshed Black Gold® Packaging: From coast to coast the eye-catching new Black Gold packaging has gotten great positive feedback from distributors, dealers, and retailers. Only the look has changed. Premium Black Gold products still contain the same high-quality professional ingredients that set them apart from competitor brands. The slogan says it all: Beauty on the Outside. Quality on the Inside™.

The dynamic new Black Gold packaging features:

  • A updated Black Gold logo incorporating the classic gold vignette
  • Bold, modern, attention-grabbing fonts
  • A color-coded identifier “shield” to highlight the product name
  • Eye-catching flower and vegetable images that “pop” against the bag’s black background
  • Attention-grabbing callout badges and logos that highlight special product information, such as RESiLIENCE®, OMRI Listed®, 6-month feed, and more

Free Sun Gro Retail App!: Perfect for home and garden retailers and their employees, the Sun Gro Retail App puts product insights and resources at your fingertips. With the app you can:

  • Get current product details for Black Gold®, Fafard®, Sunshine® and Sunshine® Advanced brand products.
  • Use the ‘What’s in the Mix?’ section to discover major mix ingredients and what they do.
  • Help customers find the right products with handy product ingredient charts
  • Keep up to date with trial results of RESiLIENCE®, our patented silicon additive that makes plants stronger.
  • Use the easy search to find products based on ingredients and applications.

Visit www.sungro.com/apps to learn more and download the app on Android or Apple phones and tablets.

Sun Gro Store Finder: Add your name to the Sun Gro retailer store finder. Creates traffic!

Consumer Mail-In Rebate Coupons are available for Black Gold®, Fafard®, Sunshine® and Sunshine® Advanced potting and speciality mixes to make Sun Gro products even more accessible to gardeners. Consumers can receive $3.00 back on the purchase of $10.00.

In Season Saving on Large Bags of Black Gold®!: Buy now and save up to 20% on your next Black Gold® order from Arett with the Black Gold® BIG BAGS out of the Warehouse Promotion. Three SUPER PROMO DEALS:

  • 2 cu. ft. Black Gold All Purpose – S84 14101022P
  • 2 cu. ft. Black Gold Natural & Organic – S84 14020402P
  • 2 cu. ft. Black Gold Moisture Supreme Container – S84 14130002P

Order Now Using Program Number: S84S1

© 2017 Sun Gro Horticulture Canada Ltd. All rights reserved.
® RESiLIENCE, Fafard, Sunshine Advanced, Sunshine, Ort Expertise is Growing and Sun Gro are registered trademarks of Sun Gro Horticulture Canada Ltd.
® Black Gold is a registered trademark of ODIN Enterprises II, LLC. Used under license.
™ Beauty on the Outside, Quality on the Inside is being used as a trademark of Sun Gro Horticulture Canada Ltd.

Advertising Through Your Facebook Business Page

People come to Facebook and Instagram to explore new things, including brands and businesses. You can use Facebook and Instagram to keep in touch with customers through posts, comments, and private messaging.

With a Facebook Business Page, you can communicate directly with customers, help them learn more about your business, offer customer service, and tell visual stories.

Use Your Facebook Page To…

  • Keep people updated – People can check your page for information and updates or follow it to automatically get notifications about your Facebook posts.
  • Tell beautiful stories – Share updates through text, photos, videos and more to keep people interested and coming back.

Why Instagram?

People come to Instagram to express themselves, be inspired, and take action on posts. Businesses use Instagram marketing to show their brand personality, find customers, and promote products and services to an engaged audience. You can also connect one Facebook page to your Instagram profile.

Facebook Advertising 

Businesses of every kind are marketing on Facebook to get discovered, provide information, capture attention, show off products, collect leads, and boost sales. These strategies work seamlessly on mobile devices and show up in the places where people are spending their time.

Facebook advertising can be extremely cost effective, but to achieve the right results, you must acknowledge that it is NOT ALWAYS FREE. At the very least, you must assign someone to manage your Facbook page to keep it current and interesting.

Facebook Advertising – “Paid” Versus “Organic” Reach

There are two ways to reach customers through your Facebook page: paid reach and organic reach. Facebook defines organic reach as “the total number of unique people who were shown your post through UNPAID distribution.” This means those people saw your ad because they already liked your Facebook page, one of their Facebook friends shared your post, they found your Facebook page by directly searching for your business name or by searching for a hashtag (#) used in your post, or other methods that rely on customers doing the work to find your posts.

Facebook paid reach (or paid advertising) allows your message (for a fee) to be brought directly to potentially interested customers based on a wide range of audience criteria that you select. Those posts will show up as “sponsored ads” directly in someone’s Facebook news feed or in the column that appears directly to the right of it. Customers don’t have to search for anything to see these ads. They show up automatically as they are browsing through Facebook.

Creating Your Facebook Advertising Plan

The best Facebook advertising is developed with a plan. There are different formats, rules, and options for accomplishing particular goals in the world of Facebook.

It is imperative that you …

  1. Establish your business goal, the reason you’re running the ad

To choose the right ad objective, answer the question: “What’s the most important outcome I want from this ad?” It could be sales on your website, downloads of your app, or increased brand awareness.

Do you want to …

  • Drive discovery? – Encourage people to explore your products online or in person? Create awareness by prompting people to browse your website, app or store?
  • Generate leads? – For example, do you want to generate 100 new page “likes” a month, building your customer base?
  • Boost Sales?
  • Earn Loyalty? 
  1. Define Your Audience.

Develop an understanding of the people you want to reach. Whether you want your ad to be shown to people based on age, location, or hobby, Facebook can help you connect to the ones who are likely to be interested in what your business offers. The audience you select when creating your ad can be as narrow or broad as you like.

Consider that you can find people using these options:

  • Location – Whether next door or across the world, reach people in the cities, communities, and countries where you want to do business.
  • Demographics – Select an audience based on age, gender, education, relationship status, job title, and more.
  • Interests – Choose the interests and hobbies of the people you want your ad to reach, from organic food to action movies.
  • Behavior – Select people based on their prior purchase behaviors, device usage, and other activities. For example, if you’re a garden center, you can target people who’ve recently invested in outdoor living.
  • Connections – Reach people who are connected to your Facebook page, app or event, or exclude them to find new audiences. For example, if you want new page likes, you can exclude people who already like your Page.
  1. Establish a daily or lifetime budget for your paid ads

This will vary based on the “area” you want to cover and the audience make-up. It could start as little as $1 a day.

  1. Develop or procure photos or videos to feature in your ad that express your personality or brand and convey your story.

And, finally, you should…

  1. Measure and track your results so that you can make changes to optimize the effectiveness of your Facebook efforts.

In the case of Facebook ads ROI, you could track a number of different actions:

  • New page “Likes”
  • Post-level engagement
  • E-mail opt-ins
  • Website click-throughs
  • On-site sales or lead generations

With Page Insights, you can see exactly how your Facebook Page is helping you accomplish your business goals.

Need Help With Your Facebook Advertising?

Let Greensmith help you establish your plan, organize your campaigns, and get results to achieve your goals!

Show Your Grow: Retail Display Contest

Dave Thompson’s Organic Healthy Grow Fertilizers is partnering with organic gardener Amanda Thomsen from kissmyaster.com to sponsor the Show Your Grow: Retail Display Contest. Independent Garden Centers and hardware stores are invited to submit images of their displays or planograms that feature Dave Thompson’s Organic Healthy Grow for a chance to win a bundle of prizes including Visa gift cards, a featured blog spot on kissmyaster.com and more! Prize packages are outlined below.

Whether you carry one Healthy Grow SKU or the full line of products, submit your pictures for a chance to win.

Official rules and submission instructions can be found on the “Promotions” page of Healthygrow.com, or here.

Healthy Grow is proud to provide a full line of fertilizers, specialty mixes and soil enhancers that are made with only the purest, most wholesome ingredients possible to ensure vigorous growth throughout a plant’s lifecycle and a comprehensive marketing program designed to help boost sales.

Need some ideas and inspiration for your Healthy Grow displays? This display was featured in a greenhouse urban greenhouse in Chicago.

Browse magazines, blogs and gift guides for display theme inspirations.

Photograph your displays with social media in mind and search Instagram and Pinterest ideas that provide inspiration for display combinations and interesting use of props.

Fertilizers merchandised with your customer’s favorite plants are more likely to sell through your store!

Submissions will be accepted now through May 1st.

Finalists will be posted to the Healthy Grow Facebook page, winners will be decided by fans of Healthy Grow and announced May 15th.

E-mail marketing@healthygrow.com with any questions about the contest or to learn about the extensive marketing solutions available.

Show Your Grow: Retail Display Contest Prize Packages:

1st place:

  • $1,000 Visa gift card
  • Featured blog post on organic gardening blogger, Kissmyaster.com
  • Signed copy of Amanda Thomsen’s Kiss My Aster: A Graphic Guide to Creating a Fantastic Yard Totally Tailored to You

2nd place:

  • $500 Visa gift card
  • Signed copy of Amanda Thomsen’s Kiss My Aster: A Graphic Guide to Creating a Fantastic Yard Totally Tailored to You

3rd place

  • $250 Visa gift card
  • Signed copy of Amanda Thomsen’s Kiss My Aster: A Graphic Guide to Creating a Fantastic Yard Totally Tailored to You

The first 20 entries will receive a singed copy of Amanda Thomsen’s Kiss My Aster: A Graphic Guide to Creating a Fantastic Yard Totally Tailored to You

Kiss My Aster is a hilarious, irreverent, interactive guide to designing an outdoor space that captures your unique personality. Amanda Thomsen fills this quirky book with innovative ideas, encouraging you to forget the accepted “rules” and make your own landscaping choices. Whether you want privacy hedges, elegant flower beds, a patio for partying, a pond full of ducks, or all of the above, you’ll end up with a yard you’ll adore.

Who: Independent Garden Centers that carry Dave Thompson’s Organic Healthy Grow

What: Store displays that include Dave Thompson’s Organic Healthy Grow

When: Submissions are accepted through May 1st, 2017.

How: Submit high-resolution images of store displays after reviewing the official rules and entry information here.

Winners will be announced May 15th.

#ShowYourGrowContest

GardenTech: Keeping Edible Gardens Healthy

For more than 55 years, GardenTech® Sevin® Brand insecticides have been trusted by homeowners and professionals to control a wide variety of outdoor insects, including ants, army worms, Japanese beetles, leafhoppers, stink bugs, and other listed insects. Sevin® Insecticide is specially formulated with carbaryl, one of most effective synthetic insecticides on the market.

Growing your own vegetables and fruits is a rewarding and ultimately tasty adventure. Armed with Sevin Insecticide, you can keep your edible garden healthy throughout the growing season and enjoy the delicious fruits of your labor all year long.

Sevin® Ready-To-Use 5% Dust provides fast-acting, effective control of more than 65 listed nuisance insects on garden vegetables, fruit, ornamental shrubs or flowers, and even lawns. Sevin® RTU 5% Dust has a dual mode of action, working on contact and by ingestion. Following use, Sevin® RTU 5% Dust is easily broken down in the environment. Depending on the edible, the dust can be applied throughout the growing season, right up until the day before harvest. The 1 lb. bottle of Sevin® RTU 5% Dust is ergonomically designed for easier gripping and application and is weatherproof. The dust formulation is sold individually and in three-packs.

Shaking off pests has never been so easy.

A little shaking goes a long way. No mixing or measuring. Just apply a thin coating of dust onto leaf surfaces. When applying, begin with areas further away and moved back toward you to avoid over-application, and wear rubber gloves for safety. After applying, keep children and pets clear of the area until the dust settles.

DIRECTIONS FOR USE

Do

  • Shake container before using
  • Apply when air is calm
  • Wear gloves when applying
  • Dust lightly to cover leaves with a thin, even film of dust
  • Apply at the furthest corner and work backward

 Do Not

  • Do not apply to blooming flowers
  • Do not use on large trees
  • Do not use indoors
  • Do not repeat applications more than once per week (7 days)
  • Do not allow people or pets to enter treated area until dust has settled

Frequently Asked Questions:

Can Sevin® insecticides be used inside the home?

The Sevin® line is specially designed for outdoor usage and should not be applied indoors, on bedding or pets, or in vehicles. For household plants, Sevin® insecticides can be used so as long as plants are taken outside. Once settled/dried, the treated plants can be brought back inside. With any insect control product, it’s always important to closely read and follow the label instructions.

How does Sevin control insects?

Sevin® has a dual mode of action. It works on contact and through ingestion. Sevin® is nonsystemic, which means it does not penetrate plant tissue. After controlling the targeted pest, Sevin® is easily broken down in the environment.

Can Sevin® Dust be mixed with water?
Sevin® Dust formulation is not intended to be mixed with water. It should only be used dry.

Order Now Using Program Number: G94E1

Merchant’s Picks for March

Want to know what hot items you should have on your shelves for this month? Find out with this list of Merchant’s Picks for March 2017.

Merchant Picks - March 2017

Item NumberItem NameWHY A MERCHANT PICK?
D28 6YR350 Landscape Weed Barrier - 6 YearIdeal for short-term weed control.
D71 729PC Mother Land All Purpose Premium SoilGreat for many projects in the garden.
E60 AP1 Organic Potting MixNo synthetic plant foods or chemicals are used.
F42 790058 Ocean Forest Potting SoilReady to use right out of the bag.
L46 GKS2 Garden Kneeler and SeatStock up now in time for spring planting.
S70 75651300Miracle-Gro Potting MixThis is the time of year when homeowners begin to purchase new or replant houseplants.
S70 74978500MiracleGro Seed Starting MixThis is the time of year when when gardeners start planting their indoor seed varieties.
S84 140204016uBlack Gold Natural & Organic Potting Soil Plus FertilizerOMRI listed for organic production.
T70 ZT16138384 3-Piece Powder Coated Steel Bistro SetBest seller from Open House 2016
T70 ZT161378 2-Person Powder Coated Steel SetteeBest seller from Open House 2016