The Good Tidings 2015 Holiday Market has been open for a few weeks and the response has been phenomenal! Customers are raving about the decorated themed trees – especially “Chalkboard” with ornaments made with chalkboard paint, rustic snowmen, burlap ornaments, adorable snowmen dressed in tweed and herringbone. “Woodsy,” an elegant coloration in soft beige, silver and white, accented with gilt magnolia leaves, has garnered a lot of attention. “Merry Merry” is proving to be a favorite fun group in red, white and green with Santa, accented with a paper chain garland. New for 2015 is the special ornament program with a 40% discount available only on orders placed in the showroom.
Good Tidings has been busily preparing for their 2015 Holiday Market, now open to all customers. We’re very excited by new technology in trees and lighting. In trees, Quick Set Perfect Shape technology continues to be a big hit with customers. These trees literally set up in 5 minutes; the electricity is in the trunk so there are no cords to connect between sections of the tree. The tree needs no shaping as the branches are made with memory wire. This is a great time saver for stores as well as consumers. Look for our new styles of trees with dual color LED lighting which changes from clear to multi. Click here to learn more about our tree offering.
In lighting, LED continues to be an energy saving option but incandescent still outsells LED. We are seeing a greater interest in old-fashioned bulbs such as C7 & C9. LED lights are really effective in outdoor décor. Don’t miss our new snowflakes that are backlit with LED for an interesting and beautiful display. Holiday sentiments such as “JOY” and “HO HO HO” are very popular in outdoor décor. Click here to learn more about Incandescent Lights and LED Lights.
Themes for 2015
Our favorite theme: “Chalkboard” – captures this current trend with ornaments made with chalkboard paint, rustic snowmen, burlap ornaments, adorable snowmen dressed in tweed and herringbone.
Our Natural themes are: “The Nest” – birds, birdhouse, nests and snowflakes in a muted brown and turquoise color scheme. “Into The Woods” – deer and fox nestle among natural elements. “Mittens” – Santa and Snowmen wearing mittens of course! “Woodsy” – an elegant coloration in soft beige, silver and white, accented with gilt magnolia leaves.
Our Traditional themes are: “Merry Merry” – fun group in red, white and green with Santa, with a paper chain garland. “Gilded Crimson” – a sophisticated collection of rich reds and golds with velvety red poinsettias and a touch of glamour. “Vintage” – retro ornaments that will remind you of your childhood tree complete with silver tinsel.
Our Fashion themes are: “Coastal” – soft and inviting with shells and sea life all in a sandy beige and aqua scheme. “Brights” – a colorful and fun group full of bright colors. “Tuxedo” – elegant black and gold with lots of sparkle. “Frozen” – silver and black with LED lighting, very icy looking. “Arctic Frost” – soft blues and silvers with snowy accents.
Good Tidings: Halloween & Harvest
Halloween as a category has continued to grow and if Halloween falls on a weekend, sales are very healthy. Good Tidings offers a great assortment of Halloween and fall merchandise, from orange and purple mini lights, to pumpkin carving kits to scarecrows and fall wreaths. Stock your shelves with spiders, ghosts and ghouls and add a few witches and goblins to create an eerie display that your customers will enjoy. Click here to watch a video on our Halloween & Harvest offering.
You’ll get to see all this and much more at our showroom, which opened on January 5, 2015. We have over a thousand new items! Make your appointment today – email Dottie at email@example.com or call 410-360-6614. We strongly urge you to schedule your appointments during our early buy period from January 5 to March 13 for best product selection, pricing and showroom only specials:
- Special Deals – Showroom orders placed in January are eligible for an Extra 30 days dating.
- Super Savers: reduced pricing on select items including wreaths, garlands, trees stands and bows.
- Exceptional Values: special pricing on upscale trees and outdoor décor.
- Extra discounts: additional 10% on a variety of items.
Hope to see you soon!
The Good Tidings Team
Display artificial Christmas trees in a dedicated space in your store where you can show 10 to 12 trees undecorated. Show mostly trees with clear lights as that is the most popular, but add one or two with multi lights so the consumer has several options. Offer a few different sizes as some customers may be looking for a smaller tree to display on a table. Clearly tag the trees with the height and width to help guide the customer in choosing a tree that will fit into the space where they want to display it in their homes.
Cross merchandising refers to the display of opposite and unrelated products together to earn additional revenues for the store. Products from different categories are kept together in one place for the customers to find relation among them and make additional purchases. For example, next to your display of wreaths, you may want to place a display of wreath bows and easels so that the customer can add a bow to their wreath or an easel if they are buying a wreath for a cemetery. Cross merchandising helps the customers to know about the various options which would complement their product selection, such as decorative pottery next to plants. Cross merchandising makes shopping a pleasurable experience as it saves the customer precious time.
Offering the right product mix is the key to successful retailing. Source products according to the latest trends and season. Be informed on the age and demographics of your customers. If you have lots of young families with children moving into your area, you may want to offer more youthful products that the kids would enjoy seeing. If your customers are beginning to retire, you may want add products that are easy to use.
LED (light emitting diode) light sets continue to gain market share because they offer energy savings and the ability to connect many sets together. The use of LED lights in outdoor displays is very effective. Outoor, LED lights are vibrant in color. LED styles include C3, C6, C7, C9 and mini lights, and lights are available in string sets, icicle sets and net lights Some consumers find the LED lights when used indoor to be somewhat harsh to the eye; we recommend using the LED nub lights for indoor decorating.
Halloween as a category has continued to grow and if Halloween falls on a weekend, sales are very healthy. Good Tidings offers a great assortment of Halloween and Fall merchandise, from orange and purple mini lights, to pumpkin carving kits to scarecrows and fall wreaths. Stock your shelves with spiders, ghosts and ghouls and add a few witches and goblins to create an eerie display that your customers will enjoy.
The Good Tidings team has been shopping the globe to bring our customers the best in holiday trends and merchandise. Recently the sourcing team traveled to Hong Kong in October to source new products for the 2014 season. There were a few new innovations for trees – the trend seems to be leaning toward PE with indexed silhouettes and there were a couple of new lighting techniques for trees. LED lights on indoor trees continue to improve but, in general, most consumers still prefer the incandescent lights on their trees. Good Tidings will be offering a few trees with lighting which changes from clear to multi, and also trees with twinkling lights. White trees are very strong and we will have several new styles in the showroom. We will be also be featuring several new styles of half trees which are great for displaying ornaments.
In lighting, LED is still gaining some ground but incandescent still outsells LED in America. It is interesting to note that our neighbors to the north in Canada sell more LED. LED lights are really effective in outdoor decor and they do save energy. We found some upscale additions to our Outdoor Décor program which we feel will be good for the garden centers – it will give them a higher quality product than what is available in the mass merchants.
Themes for 2014 are featuring a lot of white: trees, ornaments, foliage and florals. Arctic Frost is an icy group with snowflakes, polar bears, and penguins, all in white and accented with pale blue. Vintage Noel showcases a silver tinsel tree with vintage style ornaments in lime, red, and silver. Our Simply Red collection concentrates on red and white with a slight Nordic feel. Urban Chic is our natural collection, incorporating a little glamour to it this year with gilt added to rustic components.
Birdhouses are making a comeback while snowmen and owls are still strong. The natural look is still very popular with an emphasis on forest creatures such as: squirrels, raccoons, and foxes in our Forest Life theme. Traditional themes are still very much family oriented with “handmade” looking ornaments and trim. Burlap is a very strong trend – don’t miss our burlap ornaments and trim in our Into The Woods Group. Wreaths and garlands will also have burlap elements this year.
You’ll get to see all this and much more at our brand new showroom opening January 3, 2014. Make your appointment today online, email Dottie or by calling 410-360-6614. We strongly urge you to schedule your appointments during our early buy period from January 3 to March 7 for best product selection and pricing.
We’ve moved into our new showroom!! Construction is just about finished. Our new address is 7484 Candlewood Road, Suite C, Hanover, MD 21076. We are just minutes from Baltimore Washington International Airport (BWI) and major interstates. We will open in January 2014 and strongly urge you to make your showroom appointments during our early buy period from January 3rd to March 7th, 2014 for best selection and pricing.
Good Tidings offers a unique One-Stop-Shopping experience for our customers. We have everything you could possibly want for the holidays in our 10,200 sq. ft. showroom. The layout makes it very easy to shop. All new displays showcase product categories. Our Good Tidings Private Label Light Set Program offers the independent retailer color coordinated packaging that will not be found in the big box stores. Our lighting includes string lights, icicle lights and net lights in both incandescent and LED.
Twelve 25, our private label tree collection, has been expanded with more styles and competitive price points. Many of our trees have coordinating wreaths and garlands.
The new showroom is beyond beautiful and we can’t wait for everyone to see it come January. Make your appointment by calling 410-360-6614 or email: firstname.lastname@example.org.
Thanks to all our customers for your patience and support during the transition. Good Tidings is bigger and better than ever!
See you in 2014!!
Earlier this year, Arett Sales acquired Commerce’s Good Tidings division, a well-respected, highly successful brand that has been integral to the holiday business of many independent retailers. Arett will continue to provide the same high-quality merchandise and top notch customer service that Good Tidings customers have come to expect.
The Good Tidings showroom will remain open and supported by the same knowledgeable team at its current location in Baltimore, MD through March 15th, 2013. Appointments can be made by calling Dottie at 410-360-6614410-360-6614 or by sending an email to email@example.com.
Many first time Good Tidings customers were amazed with the quality and product selection offered at the Seasonal Showcase. The Good Tidings buying team works throughout the year sourcing new products and trends.
LED lights will continue to be a growing category with many new lighting options. Our Good Tidings light sets carry the longest warranty in the business and our packaging sets a new standard. Battery operated lighting is a growing category. Our Twelve 25 collection of trees includes PVC and PE in pencil, slim, medium, and full silhouettes. New styles in alpines and seedlings will be available. Tabletop trees continue to be strong. New styles in flocked trees and tinsel trees will be on display.
Our Trim-A-Tree area will feature all new themes for 2013. We will have many decorated trees in the showroom created for our trend package:
- Old Hollywood Glamour – A sophisticated grouping of luxurious components and soft understated colorations. Look for soft, satin pastel ornaments in grey and blue, celery and ivory, blush and champagne, soft copper and cream.
- Frost Collection – Our best-selling and most fun loving group. Red and white predominate with a touch of lime green, creating unique looks. Everyone’s favorite snowmen, snowflakes, and candy canes are shown on green, red, and white trees.
- Holiday Naturals – The bounty of nature inspires this collection featuring birds, owls, and forest animals. Natural greenery, berries, pine cones and twigs accent this grouping.
- Traditional Collection – This collection will incorporate our fondest memories of Christmas. Colors of red, green, gold, and silver are the mainstay of this grouping.
Good Tidings also offers a wide assortment of Halloween and Fall Collections. These collections have been expanded to include lots of new “scary” stuff-goblins, monsters, and ghouls! Also, check out our extension Scarecrow collection.
Watch the Good Tidings YouTube Video.