Merchant’s Picks For October & November

Want to know what hot items you should have on your shelves for this month and next month? Find out with this list of Merchant’s Picks for October and November 2016.

Merchant Picks - October

Item NumberItem NameWHY A MERCHANT PICK?
A15 LIA10000E3Classic Pots - Terra CottaAs plants come indoors need the right pots and saucers to keep the plants happy and the floors clean.
B70 2360Bonide Shotgun Repels-All Animal Repellent GranulesGuard against critters seeking a warm shelter, which could be your attic .
C15 CW1000NClear Vinyl Plant SaucerAs plants come indoors need the right pots and saucers to keep the plants happy and the floors clean.
D08 ECOLODano Paper Refuse BagsEffective way to collect and dispose of leaves.
E60 LS36Espoma Organic Lawn StarterFall is the time to prepare the lawn for the next growing season.
J20 12400Jonathan Green Winter Survival Fall Fertilizer 10-0-20 (Step 4)Lawn food to provide strong roots for spring growing.
M15 40912Midwest Rake Company Heavy-Duty Spring Brace RakeGreat for raking up leaves.
M78 022336 Petra Italian SaucerAs plants come indoors need the right pots and saucers to keep the plants happy and the floors clean.
P48 CP12012Nutty Butter Bird SuetBirds are seeking energy which suet gives to them as it gets colder suet as a food source becomes more important.
P95 F2 Felco No. F2 Classic Model PrunerFall is the perfect time to prepare the plants/trees for the winter and early spring growth.
S09 17508Scotts EZ Seed Sun & Shade Patch & RepairA revolutionary seeding mix that guarantees seeding success!
S09 38605DScotts Turf Builder WinterGuard Fall Lawn Food - 32-0-10 - 5M bagBuilds strong deep grass roots for a better lawn next spring.
S09 38615Scotts Turf Builder WinterGuard Fall Lawn Food - 32-0-10 - 15M bagBuilds strong deep grass roots for a better lawn next spring.
S20 HG71126Liquid Fence Deer & Rabbit RepellentKeep away the deer as they come down to the yards looking for food this time of year.
S20 HG95715 Spectracide Wasp & Hornet KillerOne of the most effective sprays to kill hornets and wasps which are everywhere this time of year.
S70 1000551Miracle-Gro Indoor Plant FoodGreat for us on all indoor plants including edibles.
W12 36620Wild Delight Nut 'N Berry Bird FoodAs the weather cools off birds are coming back to the feeders - best seller from Wild Delight.

Merchant Picks - November

Item NumberItem NameWHY A MERCHANT PICK?
B70 865Bonide No Escape Mouse MagicEffective way to keep away the mice.
E10 2577Eaton Burlap Pac - 3 ft W x 24 ft LGround and plant perfection in anticipation of a very cold winter.
F04 P418Cast Aluminum Floating Pond De-IcerEffective pond de-icer in anticipation of a very cold winter - save your fish by using these products to give them a livable pond environment.
K20 8001Thermo-Pond Floating Pond HeaterEffective pond de-icer in anticipation of a very cold winter - save your fish by using these products to give them a livable pond environment.
L07 2647290Lyric Supreme Wild Bird SeedCold weather pushes birds back to the feeders.
M84 02020 Qik Joe Safe Pet Ice Melter - 20 lb. bagSafe and effective way to melt the ice that accumulates on steps and walk ways.
M84 30020 Qik Joe Ice Melter - 20 lb. bagSafe and effective way to melt the ice that accumulates on steps and walk ways.
N28 BV6CS66" Vertical Birch PlanterPerfect house warming or gifts for the holiday season.
N70 07000Wilt-Pruf Plant ProtectorGreat way to preserve Christmas tree from drying out.
R80 26PDXS Avalanche 2000 Poly Combo Snow Shovel and Pusher - Steel HandleVery effective shovels to move the snow.
R80 36PBSLWXL Poly Combo Snow Shovel and Pusher - Back Saver Aluminum HandleVery effective shovels to move the snow.
S09 57905Scotts LawnPro Fall Lawn Fertilizer 24-0-10Provides a fall lawn feeding. Prepares lawn for winter.
S64 21708Preserved Reindeer Moss - ChartreusePerfect house warming or gifts for the holiday season.
S70 101660Miracle-Gro For Christmas TreesReduces needle drop when used as directed.
S70 2000992Miracle-Gro Water-Soluble All Purpose Plant Food - 24-8-16 - 8 oz.Great for all types of plants, vegetables, trees, shrubs and houseplants.
S98 1000600Create Your own Terrarium D.I.Y. KitPerfect house warming or gifts for the holiday season.
W76 9910Fatwood Firestarters - 10 lb. bagGreat way to start a fire in the fire pit or the fire place as evenings get colder.

The New American Lawn Plan: A Revolutionary Approach to Lawn Care


To achieve a great lawn, you must not only feed the lawn, but FEED THE SOIL, too. Jonathan Green’s “New American Lawn Plan” focuses on the latter using three simple steps. In fact, you might say, that the “New American Lawn Plan” is as easy to remember as “U-S-A”: 

  1. Use genetically superior BLACK BEAUTY grass seed! 
  2. Stop soil compaction and stimulate soil microbes with LOVE YOUR LAWN-LOVE YOUR SOIL
  3. Adjust soil pH levels with Mag-i-Cal
Use genetically superior “Black Beauty” Grass Seed. The genetic improvement of grass seed is a fairly recent occurrence. Much of the credit for this progress goes to Dr. Cyril Reed Funk of Rutgers University in New Jersey. Dr. Funk was the “Einstein” of turfgrasses and his accomplishments in breeding them live on. 
Jonathan Green has continued his work in our own turfgrass breeding program, developing truly, genetically superior grasses that produce a beautiful lawn. We call these grasses, “Black Beauty”. 
Black Beauty varieties can root up to four feet deep, possess a dark green color, and contain endophytes for natural insect resistance. Black Beauty also has a waxy leaf coating, like that on apple skin, making them incredibly heat and drought tolerant. 
A grass is only as good as the seed it’s grown from. Black Beauty grass seed products are unequalled in the market and will provide a lawn that the homeowner will never forget! 
Stop soil compaction and stimulate soil microbes with Love Your Lawn-Love Your Soil. Healthy soil is fundamental to healthy lawns. Bacteria, fungi, and algae are examples of beneficial microbes that help decompose organic matter via countless biological, physical, and chemical interactions in the soil. Air and water play a vital role in these reactions, too. Maintaining a biologically active soil – rich in organic material and increasingly porous – is essential to long-term turfgrass vigor. 
In order to encourage the soil biology, Jonathan Green has developed Love Your Lawn-Love Your Soil. This amazing product FEEDS soil microbes with organic humates, amino acids, and sugars to make the soil become more alive while, at the same time, loosens compacted soil for deeper air and water penetration into root zones. 
Adjust your soil pH with Mag-i-Cal. Soil pH is how acidic (sour) or alkaline (sweet) the lawn soil is. Grass grows best in a pH range of 6.3 to 6.8. If your pH is too acidic, then you can be wasting up to 75% of your lawn fertilizer! Having the proper pH increases the ability of grass plants to utilize these “idle” nutrients. 
Jonathan Green’s Mag-i-Cal naturally balances soil pH levels with a highly soluble form of calcium that is instantly available to the plant. Mag-i-Cal also fortifies soil with humates to further encourage microbial life. 
Once the issues above are addressed, a revolutionary, but quite logical, lawn plan emerges. It’s a plan that deals with the underlying causes – and NOT symptoms – of poor turf. You see, growing a beautiful lawn is not that hard once you get the basics right. Jonathan Green’s “New American Lawn Plan” – and its fundamental “U-S-A” principles – accomplishes the basics for you. 



Scotts: These Easy Projects Take Only 15 Minutes

Here are some easy things your customers can do that will make a big difference come spring.

Feed Their Lawn

The difference between a “so-so” lawn and a truly beautiful lawn both now and next spring is two fall feedings. Feeding in early September and again 6-8 weeks later helps lawns begin rebuilding grass roots that were damaged during the hot, dry summer. Since this is also a great time to kill lawn weeds, you can do two jobs at once by applying a weed and feed, such as Scotts® Turf Builder® WinterGuard® Fall Weed & Feed.

Spruce Up Their Lawn by Reseeding

When kids play on a lawn that’s still hurting from summer heat and drought, it can get damaged. It can be spruced up by reseeding with a quality Scotts® grass seed mix and Scotts® Turf Builder® Starter® Food for New Grass. After that, the seed and young grass need to be watered regularly – a light misting once or twice a day until the seedlings have reached a mowing height.

Mulch Leaves

Tree leaves smother grass. Contrary to popular belief, fallen tree leaves will not insulate a lawn during winter. In fact, they can block vital sunlight and thin grass. So, leaves should be drop raked and mulched into dime-sized pieces with a lawn mower, and then a fall feeding can be applied.

Fall Feeding Number 2

The second fall feeding should be about 6-8 weeks after the first fall feeding. Scotts® Turf Builder® WinterGuard® Fall Lawn Food gives lawns the nutrients they need to store up energy for a healthy spring push and helps to break down those mulched leaves.

Mow Lawns Shorter

In late fall, mowers should be dropped down and lawns cut 1-2 inches shorter than the rest of the growing season. They should continue to mow shorter until grass stops growing in early winter. The lawn should be cut slightly lower for the last cut.

Clean Up Tools for a Fresh Start Next Spring

Your customers can help keep their tools from rusting by cleaning them before hanging them up for the season. Also, if they’re done mowing for the year, they should do winter mower maintenance prior to storage.

Check out our VOH booth to shop now!

Bring A Dose Of Nature Indoors

As the temperatures fall and days get shorter, your customers are bringing their passion for growing indoors. Be ready for this new wave of gardening business by stocking up with everything they will need to keep things growing, including containers, flowering plants, herbs, seeds, microgreens, and organic products. What organic products will they need?

Help them bring a dose of nature indoors with four new Espoma Organic indoor plant foods. These 8 oz. liquid concentrates contain natural proteins and beneficial microbes that provide beautiful results. Each has the new innovative Easy Dose cap for a perfect pour every time with no measuring and no mess.

Watch the Easy Dose video:

Be sure to add the new Indoor! – Cactus! – Orchid! & Violet! to your fall / winter mix today.

And be sure to help them keep their plants pest free with the new Insect! Insect Spray. This dual action formula contains pyrethrins and canola oil botanical insecticides and kills aphids, mealybugs, scale and whitefly.

Complete the indoor offering with Shine! Leaf Polish to keep their plants healthy and looking their best.

The easiest and most effective way to present these new and innovative organic indoor gardening products is the new Espoma Organic LD6 Indoor Display. This small footprint display is like a vending machine in your store to present all six new Espoma Organic Indoor SKUs and maximize sales.

And Don’t Forget Organic Potting Soils:

Be sure to keep your shelves full of the soils they will need to keep their homes green through fall and the winter months. Look to the Espoma Organic line of potting soils to give them the best results and keep them coming back for more. Espoma Organic Potting soils are rich blends of only the finest ingredients to ensure success.

Espoma Organic Potting Soil Mix is a rich, premium blend of sphagnum peat moss, peat humus and perlite that has been enriched with Myco-tone® and fortified with worm castings.

  • For all indoor and outdoor containers
  • Enhanced with Myco-tone®
  • Fortified with worm castings

Espoma Organic Orchid Mix is a blend of chunky western fir bark, perlite and charcoal to provide the ideal growing environment for orchids.

  • Improves drainage and aeration
  • Promotes growth and blooming
  • For orchids and other epiphytes

Espoma Organic Cactus Potting Soil Mix is a rich, premium blend of sphagnum peat humus, peat moss, sand and perlite that has been enriched with Myco-tone®.

  • All natural potting soil mix for cactus, palm, and citrus.
  • Provides optimum aeration and drainage
  • Reduces drought stress
  • Promotes root growth

Espoma Organic African Violet Mix is a rich, premium blend of sphagnum peat moss, peat humus and perlite. All natural premium soil mix for African Violets.

  • Improves aeration and moisture retention
  • For African violets and other house plants
  • Promotes root growth

Planning for Spring 2017:

Don’t forget to take advantage of current programs to be sure you’re in stock for spring 2017. Contact the Espoma Company to learn about our most profitable drop ship programs available through Arett Sales. Also, the Arett Sales warehouse early order program is open now – look for program E60S1 to order today. Be sure to see all the product categories Espoma Organic can offer:

  • Organic Plant Foods – the ‘tones.’
  • New Easy Dose Liquids
  • Espoma Organic Potting Mixes
  • Espoma Organic Lawn Foods
  • Earth-tone Pesticides
  • Organic supplements and plant foods

Final thought:

Soon there will be new hires that will need training and old hands that might need a refresher on organic gardening products. Be sure to sign up and complete the Espoma Organic Certified Dealer program to train staff. This innovative program is available 24/7 at to keep associates current on how and why Espoma Organic products can help customers be successful in all of their gardening projects.

Plan now for a profitable spring selling season!

Check out our VOH booth to shop now!

Greening Up Lawns With Ironite®

An emerald green lawn is a welcome sight that beckons you to enjoy the great outdoors. Besides being impressive, turf that is deep green in color is healthy and vigorous, and likely to ward off any weeds, pests and diseases that come along.

If you’re watering grass properly, but it’s pale green or yellow instead of dark green, your turf is most likely nutrient deficient. Yellow lawns generally lack key nutrients such as iron and nitrogen. Such deficiencies cause grass to experience growth problems, including chlorosis, a condition that occurs when the green chlorophyll in the grass leaf tissue doesn’t develop. Chlorophyll fails to be produced when there is a lack of iron in the turf. With mild iron deficiencies, lawns will yellow. With severe iron chlorosis, turfgrass can die. Iron and nitrogen deficiencies can occur simultaneously.

If you’ve ever admired an ultra-green lawn and wondered how it could be so vibrant, most likely it has been supplemented with iron. Feeding turf a high-quality iron product, such as Pennington’s newly formulated Ironite® Mineral Supplement 1-0-1, provides lawns with soluble iron and other key ingredients. The updated formula contains:

  • 20 percent iron. That’s 33% more iron per square foot than the original formula! Adequate iron helps ensure a healthy, deep green lawn that doesn’t grow excessively.
  • 1 percent nitrogen, with 50 percent of the nitrogen content being slow release. Sufficient nitrogen results in healthy, vigorous turfgrass growth. Slow release nitrogen is ideal, as it leads to even grass growth, won’t burn the lawn and surrounding plants, and is longer lasting, which means less frequent fertilizing.
  • AST® (Advanced Soil Technology.) A linear polymer, AST® improves the physical characteristics of soil, which ensures maximum plant performance. It also helps to improve water penetration and minimizes soil loss.
  • Beneficial microbes. Healthy soil contains a dynamic, microscopic ecosystem teeming with life. Beneficial microbes increase organic activity in the soil, assisting grass and plants in taking up and using naturally occurring nutrients in the soil, resulting in a greener lawn.

Ideal for summer application, Ironite® Mineral Supplement 1-0-1 provides the greening a cool-season lawn may need during hot weather, without the stressful nutrient uptake of lawn fertilizer. Ironite® also provides warm-season turf a green-up without the turf fertilizer-induced growth surge that results in additional mowing.

Ironite® Mineral Supplement 1-0-1 also works well on flowers, vegetables, shrubs and trees. It’s for all soil types and is non-burning and non-staining (when used as directed), unlike many other products on the market.

A healthy, attractive lawn is within reach if your customers choose the right mineral supplement product to enhance their turf. When they apply Ironite® Mineral Supplement 1-0-1, they will soon be looking at a yard full of vibrant, green grass.

For best results, they should use Ironite® Mineral Supplement 1-0-1 throughout the year in conjunction with their regular fertilization program. They should always apply the product according to the directions on the package.

Check out our VOH booth to shop now!

Ironite is a registered trademark of Central Garden & Pet Company. AST and Advanced Soil Technology are trademarks of Encap, LLC.

Industry Applauds New Black Gold Packaging from Sun Gro Horticulture

From coast to coast distributors and dealers have congratulated Sun Gro on the packaging refresh of their premium, high-quality Black Gold potting mix line.

The dynamic new packaging features:

  • A stylized Black Gold logo incorporating the existing gold vignette
  • Bold, modern, attention-grabbing fonts
  • Dynamic photographic flower, vegetable and plant images that are easily identifiable and “pop” in contrast to the black background of the packaging
  • Large, color-coded label “shields” similar to the existing packaging to differentiate at the shelf
  • Strong feature “call outs” such as 6-month feed, all natural and the Sun Gro patented RESiLIENCE® logo

Sun Gro is quick to point out that although the packaging is new, it’s the same high-quality, professional ingredients on the inside that count; hence the launch theme Beauty on the Outside. Quality on the Inside™.

Black Gold® is Sun Gro’s top-selling retail line of premium potting mixes, specialty mixes and garden amendments. The widely successful brand is in great demand by gardening retailers and consumers across the U.S. The family of Black Gold products consistently yields great gardens, services almost every gardening need and comes in a variety of package sizes.

Black Gold mixes are positioned as a higher end and a better quality product than their competition; patented beneficial plant nutrient that results in more vigorous plants, delayed wilt, stronger roots and earlier flowering. RESiLIENCE provided meaningful differentiation and a competitive advantage when comparing one brand of potting mix to another – and only Sun Gro mixes have RESiLIENCE.

The new Black Gold packaging retail story is being supported with a new web site, digital and social media including: Facebook, Instagram, Pinterest, Twitter and YouTube, monthly e-newsletters and web articles, in-store point of sale materials, radio and TV sponsorship.

Sun Gro’s Black Gold®, Fafard®, and Sunshine® retail potting mixes, specialty mixes, and amendment products are available through Arett Sales, making them fast and easy to order.

And for 2017, Greg Kokaska, Sun Gro District Sales Manager, has worked with the Arett buyers to create these fabulous, money saving deals. The response from IGCs at the Arett Open House was positive and overwhelming. Greg is reminding all to take advantage of these hot offers. See your Arett sales rep to take advantage of these specials!

Here’s a recap:

Black Gold® and Fafard® Big Bag Mix & match Truckload Drop Ship Promo

  • 20% OFF Black Gold All Purpose Potting Mix, Natural & Organic Potting Mix and Moisture Supreme Container Mix – 16 qt, 1 cu. ft. and 2 cu. ft.
  • 10% OFF Black Gold 1 cu. ft. Garden Soil and 1 cu. ft. Black Gold Garden Compost
  • 20% OFF Fafard Ultra Container, Fafard Ultra Planting, Fafard Natural & Organic and Fafard Professional Potting Mix, 1 cu. ft. and 2 cu. ft.
  • 10% OFF Fafard Premium Top Soil and Fafard Natural & Organic Compost

Greg also noted that there are specials available out of the Arett Warehouse, including small package sizes for indoor sets “one case at a time.” In addition, there are extra discounts for the 1 cu. ft. and 2 cu. ft. bags of Black Gold and Fafard for dealers who cannot place a drop ship order. And for those dealers who cater to the hydro indoor growing segment, there is a special warehouse offering at pallet price of Sunshine® Mix #4 with Mycorrhizae, 3.0 cu. ft. – Sun Gro’s most popular grow mix for extreme performance.

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How DeWitt Changed The Professional Landscaping Industry

Larry DeWitt started his own landscaping business in Sikeston, Missouri, soon after earning degrees in horticulture and landscape design. In 1977, he was looking for a material to stop weeds and increase plant growth – without chemicals. But back then, black plastic was a landscaper’s only option. From hands-on experience, he knew that while plastic stops weeds, it also blocks out moisture and air. The result: disease, fungus and rot.

Unsatisfied, Larry decided to create something better. He experimented with textiles and materials until finally hitting pay dirt. He discovered that woven polypropylene did everything he wanted. And his new “landscape fabric,” later dubbed DeWitt’s Weed Barrier™, changed the professional landscaping industry.

Pros quickly realized what an outstanding product DeWitt’s Weed Barrier was – for stopping weeds and also for promoting tremendous growth. They couldn’t get enough. As a result, DeWitt products are used in more than 70% of the commercial landscaping done throughout the United States. That makes the company the #1 Choice of Landscape Professionals.

In 2000, the company moved into a 400,000 square foot state-of-the-art manufacturing facility, which is centrally located in the heartland of America. By continually investing in technology and equipment, DeWitt is able to consistently provide the highest quality products available in the lawn and garden industry.

Customer service is a priority and DeWitt employees are fully committed to servicing their customers in the quickest, most efficient and problem-free manner possible. DeWitt’s reputation for service shows the pride that is taken in every aspect of the job.

As Larry DeWitt states “Customer satisfaction is the judge of our efforts. We strive to make zero errors in every facet of the ordering, manufacturing, delivery and billing process.”

DeWitt Company continues to lead the competition in the quality and performance of its landscaping and garden products.

DeWitt Company has added many products and product categories over the years, with a total count now of 14 unique product categories. The acquisition in 2014 of Polutuf Brands gave DeWitt Company entry into the poly tarp industry, with a full line of tarps and accessory products. DeWitt Company’s products are made for the consumer’s best interest in mind and are environmentally safe. For lawns or gardens, DeWitt Company has the best products for the best value.

Check out our VOH booth to shop now!